Imaginary gaming
How did entertainment software go from being a market venture that capitalists avoided at all costs, to one where a single company was able to raise a billion dollars in investments in just two years?...
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Consumer barometer
Create your personalized “consumer profile” in our web-based tool In today’s globalized world very little is fixed and many things are fluid, whether it’s consumer behavior or brand loyalties, trusted...
View ArticleFrom print to digital: the media’s changing face
Consumers and corporations are becoming more comfortable with digital. Social media, apps and digital devices are becoming part of business as usual. Today’s challenge is in the implementation of new...
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VAT change to online sales: not just a tax concern
Tax regulations are changing for the online sale of telecoms, broadcasting and digital content to private individuals who are resident in the European Union (EU). At present, VAT is paid in the country...
View ArticleA print renaissance?
While the print media industry is in a flutter over the need to go digital, some media brands are pushing against the tide, developing their print product into something new and innovative. Anyone...
View ArticleThe future of television
Click here to download a pdf of this article. Reports of the death of television (TV) have been greatly exaggerated, said Martyn Whistler, Lead Analyst, Media and Entertainment at EY. Speaking at the...
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